The MTN Media Innovation Programme (MIP), a transformative initiative for media practitioners and content creators in Nigeria, is back for its fourth cohort in 2025.
This fully funded six-month certificate fellowship, hosted by the School of Media and Communication (SMC) at Pan-Atlantic University, aims to equip participants with cutting-edge knowledge and skills to navigate the evolving media landscape.
Below is a comprehensive guide on the programme, its benefits, application process, and why it is a must for media professionals.
Opportunity Summary
- Programme: MTN Media Innovation Programme (MIP) 2025
- Host Institution: School of Media and Communication, Pan-Atlantic University, Lagos, Nigeria
- Sponsor: MTN Nigeria
- Duration: Six months (May 19 – October 24, 2025)
- Format: In-person and international study trip
- Eligibility: Nigerian media professionals and content creators
- Number of Fellows: 20
- Application Deadline: April 7, 2025
- Benefits: Full sponsorship (tuition, travel, accommodation, materials), mentorship, industry exposure, and a chance to win ₦1 million for innovation
About the MTN Media Innovation Programme
The MTN Media Innovation Programme is a transformative initiative aimed at equipping Nigerian journalists, media practitioners, and content creators with advanced skills in media innovation, digital transformation, and business sustainability.
Launched in 2022, the programme is now in its fourth cohort and has a proven track record of propelling participants to new heights in their careers.
The curriculum is designed to:
- Deepen understanding of the evolving media landscape, especially the intersection of media and technology.
- Foster innovative thinking and solution-oriented media practice.
- Provide hands-on exposure to Nigeria’s technology sector and MTN’s operations.
- Offer international experience through a study visit to the University of Johannesburg, South Africa.
Courses and Training Areas
Participants will receive specialized training in four key areas:
- Telecoms Industry: Understanding the structure, challenges, and opportunities in Nigeria’s ICT and telecoms sector.
- Media Innovation: Exploring new tools, platforms, and strategies for impactful storytelling and business sustainability.
- Writing & Reporting: Enhancing journalistic skills for digital and traditional media.
- Media Diplomacy: Leveraging media for diplomatic progress and societal impact.
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Eligibility Criteria
To qualify for the MTN Media Innovation Programme 2025, applicants must:
- Be a media professional or content creator (journalist, blogger, social media influencer, etc.) currently working in Nigeria.
- Possess a valid international passport (for the study trip to South Africa).
- Pass a written test and any subsequent interviews.
- Obtain a written release from their employer to participate fully in the programme.
Who Should Apply?
The programme is ideal for:
- Journalists (print, electronic, online)
- Bloggers and digital content creators
- Social media influencers
- Media entrepreneurs
- Communication professionals seeking to innovate and adapt to the digital age
If you are passionate about leveraging technology for impactful storytelling and want to drive innovation in Nigeria’s media industry, this opportunity is for you.
Benefits of the Programme
Selected fellows will enjoy a wide range of benefits, including:
- Full Sponsorship: All tuition, travel, accommodation, and course materials are covered.
- International Exposure: An all-expense-paid study trip to the University of Johannesburg, South Africa.
- Professional Development: Access to mentorship from SMC faculty and industry experts.
- Networking: Opportunities to connect with top media and tech professionals in Nigeria and abroad.
- Industry Visits: Hands-on learning at MTN Nigeria Headquarters, innovation hubs, and media institutions.
- Certification: A recognized certificate upon successful completion.
- Monetization Skills: Training on how to monetize media skills in the digital economy.
- Prize Opportunity: Compete for a ₦1 million prize for the most innovative idea or outstanding reportage in the telecom sector.
How to Apply
Follow these steps to submit a successful application:
- Visit the Application Portal:
- Click here to Apply.
- Complete the Application Form:
- Fill in your personal details, professional background, and motivation for applying.
- Upload Required Documents:
- Valid international passport (with at least 8 months validity)
- Work samples (articles, videos, or other media content)
- Statement of interest explaining your goals and why you should be selected
- Submit Before the Deadline:
- Ensure your application is submitted by April 7, 2025.
- Selection Process:
- Shortlisted candidates will be contacted for a written test and interviews. Final selection will be based on merit and potential for impact.
Other Requirements
- Commitment: Be available for the full six-month duration, including all in-person and international components.
- Employer Release: If employed, secure a written release from your employer to participate fully.
- Professionalism: Demonstrate a track record of ethical and impactful media practice.
Tips for a Successful Application
- Start Early: Gather your documents and prepare your statement of interest well before the deadline.
- Showcase Impact: Highlight your achievements and how you have used media to create positive change.
- Demonstrate Innovation: Share examples of how you have embraced new technologies or innovative storytelling methods.
- Be Authentic: Clearly articulate your motivation and what you hope to gain from the programme.
- Follow Instructions: Ensure all sections of the application are completed accurately and all required documents are uploaded.
- Network: Engage with past fellows or attend information sessions to gain insights into the selection process.
Conclusion
The MTN Media Innovation Programme 2025 at Pan-Atlantic University is a unique, fully funded opportunity for Nigerian media professionals and content creators to gain cutting-edge skills, international exposure, and industry recognition.
If you are ready to take your media career to the next level, Apply Now and become part of a transformative journey that could redefine your professional path.
For Help
If you have questions or need assistance with your application:
- Visit the official programme page.
- Contact the School of Media and Communication, Pan-Atlantic University.
- Follow MTN Nigeria and Pan-Atlantic University on social media for updates.
Don’t miss this chance to become a media innovator. Click here to Apply before April 7, 2025!
